Did you cheat at school? Then probably remember from whom you copied: either from excellent students, or because of the harmfulness of them - from more or less trusted, quick-witted classmates. Would it ever occur to you to copy from a newcomer from a parallel class who came in one day ago? No, of course, you risked your grades and reputation with your teacher and parents. And somehow we, schoolchildren, intuitively came to this.
But for some vague physiological reasons, this valuable skill of trusting proven people has been erased in adult brains. Otherwise, I just can't explain why people ask the question on social networks: "What is your CRM / ECM / ERP / PM / BI ...?" and make decisions based on advice from the thread. The questioner does not know anything about the company, or about the falsity of the account, or about who is in front of him - an experienced entrepreneur or a newly minted cloud CRM dealer who walks on such threads to shove his services through. And then we hear: “I chose CRM X, but it did not suit me. Can you help? "
Why is it categorically impossible to "write off CRM"?
Companies are exceptionally unique
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