Any project in the early stages of work requires attention to customers, rigid planning and inexhaustible strength. And if we are talking about a project with industry nuances, the importance of setting up communications with customers increases. I'll tell you how we set up email and other communications with clients in real estate.
In a new project, it is logical to set goals for its further development. To achieve your goals, you need to think through all the points of contact with the user. With this, a communication map can help, in the compilation of which we visualize all interactions. When visualizing every contact with a customer, you are less likely to miss out on important details.
All communications with clients can be arranged in a form that is convenient for you: outwardly, the cards may differ, but the essence and their purpose do not change.
We created a communication map for developers in the Miro platform - usually this service is used to create new projects, interface design and other similar tasks. Over the course of my work at Email Soldiers, I have seen several platforms that can be used to create communication maps, but none of them have sunk into my soul like this:
Miro , Sims.
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At the right time, we are ready to offer the client either a “guitar” or “listen to a funny record”. This is how we maintain and increase his loyalty.