Nowadays, tens of thousands of new products, services, applications and sites appear every day. Each of us hears thousands of words every hour, hundreds of thoughts are formed every minute. It is very difficult for our brain to cope with such a flow of information, which is probably why every year our ability to focus on something for a long time conceals like ice in the April sun. I think everyone already knows that the concentration of attention of a modern person is on average no more than 8 seconds. If you trust the research, then from 2000 to 2017, this metric (the average time to concentrate a person's attention) decreased by 33%, from 12 seconds to 8 seconds. But not everyone agrees with this .
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A developer has many tools at his disposal today - tips, welcome windows, e-mail newsletters, training videos, and others. It is very important to use them wisely, and not to embed them all at once on the site, turning it into a collection of useless auxiliary elements. If the development of onboarding is preceded by a thorough study of the typical behavior and interests of the target audience, its implementation will open up new horizons of popularity and relevance for the virtual product.