Comparing content management features for e-commerce
My colleague Alexander Zlotko , Chief Revenue Officer Scallium, compared the functions of a standard accounting system and a PIM system for a commodity e-commerce project (for example, a classic marketplace). I share his analysis.
Professional PIM systems automate key procedures at all stages of the product life cycle:
Import of primary data in the process of introducing a new product;
Enriching with data and keeping up-to-date information about the product;
.
, PIM - : , ERP, CMS.
, , - , . PIM.
? CMS , PIM-.
PIM, . . PIM Scallium, PIM.
|
/ERP |
PIM- |
|
, . , |
, . , ( ) . |
|
, , . |
, . |
- (rich content) |
-: , . , , . - . |
S3, - . |
|
, , , , (, , ) |
, PIM. , (XLSX, YML) . , . , ., PIM. - . |
|
, . . |
. . |
|
, . |
. , , , - . |
, , |
— , . , - -. |
, . , , . , - , «» , , . |
|
, ( , , ) . . |
, PIM (Rest API, ). , . , . |
SKU |
SKU . |
80 SKU 20 (). |
, , - . . — PIM.
PIM .