How SoundCloud can redesign its monetization system to re-engage musicians and audiences

The company is going to introduce an alternative content monetization model - direct payments to authors. If action follows word, SoundCloud will change the entire streaming niche.

. , . . - 20-25 .

-, SoundCloud. , — . Billboard, .

QQ Music, «» , Slate, Spotify . , : , — .

. , . — , .

SoundCloud : , Go+ 135 10 , — . , Spotify.

, . «», — , , .

Repost, . Apple Music, Spotify SoundCloud. , 20%.

SoundCloud Twitch. 18 Fortnite, . , ? , SoundCloud , Twitch. , .

. SoundCloud .

---

« Hi-Fi»:

• «» ,

  
  
  
  
  

• « »:

  
  
  
  
  

• « , »:

  
  
  
  
  

• « » —

  
  
  
  
  

• - , humming-

  
  
  
  
  

---