Could a newly launched startup with a small audience quickly grow its market cap? It turns out that it can.
The team managed to increase the customer's capitalization by 4 times - and with very strict cost KPIs. And the keys to success were audience research and a comprehensive marketing strategy.
Objective: to increase the capitalization of stablecoin
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Of course, this method is much more complicated than regular banners or paid articles, and requires the participation of the entire team. But in the highly competitive fintech industry, only such complex campaigns can bring tangible results.